The Practice

Strategic counsel for modern business.

Legal strategy for businesses and talent operating across sports, media, entertainment and technology.

Six connected disciplines. One commercial perspective.

001

Brand Partnerships & Sponsorships

Negotiating and structuring relationships between brands, talent and organizations.

  • Sponsorship agreements
  • Endorsement deals
  • Brand collaborations
  • Promotional rights
  • Licensing
  • Commercial negotiations
Discuss a matter

002

Athletes, NIL & Creators

Commercial agreements involving athletes, creators and emerging talent businesses.

  • NIL agreements
  • Endorsement deals
  • Licensing
  • Creator businesses
  • Commercial ventures
  • Representation-related matters
Discuss a matter

003

Media, Production & Distribution

Content, production, distribution and media-rights transactions.

  • Production agreements
  • Distribution
  • Media rights
  • Licensing
  • Streaming arrangements
  • Content partnerships
Discuss a matter

004

Intellectual Property & Licensing

Licensing, trademarks, commercial rights and brand strategy.

  • Trademarks
  • Licensing
  • Image and likeness rights
  • Commercial rights
  • Brand ownership
  • Content licensing
Discuss a matter

005

AI, Technology & Privacy

Commercial technology agreements, AI-related rights and digital-business issues.

  • AI agreements
  • Technology contracts
  • Licensing
  • Digital rights
  • Data and privacy
  • Platform arrangements
Discuss a matter

006

Outside / Fractional General Counsel

Ongoing strategic legal support for growing businesses.

  • Ongoing commercial support
  • Contract review
  • Strategic counseling
  • Vendor agreements
  • Partnerships
  • Risk management
Discuss a matter